Best Use Case
Identify real company visitors from website traffic — know who is visiting your site.
Alerting sales or marketing teams to companies that may be interested at an early stage and responding to them quickly.
Evaluate the return on investment (ROI) of advertising, campaigns, or digital marketing investments: analyze which companies showed interest from the incoming traffic.
Transferring visitor company data to CRM — filtering and prioritizing potential customers based on past visit behavior, corporate information, industry, company size, etc.